Big Green Egg x Cabrito It's Not Normal
Never thought you could cook a whole goat on your EGG, did you? If you’ve come here expecting just another barbecue, don’t! A Big Green Egg barbecue isn’t normal, and it certainly isn’t normal to smoke and slow cook a whole goat on a BBQ. James Whetlor from Cabrito Goat Meat is launching ‘It’s Not Normal’ showcasing that the Big Green Egg is not a normal piece of kit. Fancy slow cooked goat tacos or oak smoked oysters? Don’t be afraid of not being normal, it’s better on the other side!
This summer fire up the EGG for a whole kid goat shoulder cooked low and slow for a beautifully tender meat, sear some simply marinated kid chops in oregano and preserved lemon or create the ultimate kid burger with classic gherkins and ketchup all piled into a brioche bun. The options are endless.
The It’s Not Normal campaign launches with a ‘Half Goat Box’ retailing at £120 which includes (approx weight) a 4kg shoulder, 2kg Mince, 15 chops, 2kg of boned leg meat, perfect for kebabs and skewers or chopping finely for burgers or kofte.
James had fun cooking a whole kid goat on an XL Big Green Egg for the It’s Not Normal campaign.
The EGG is made with NASA inspired ceramics and patented technology and will safely cook large joints of meat with ease. Feel confident about putting more expensive cuts of meat on a barbecue - remember this is not a normal piece of kit and will help you cook seriously good food, all year round.
For more information, interview, images and video assets please contact Hannah Blake at The Dining Room PR on 07730 039361 or firstname.lastname@example.org
Established 40 years ago in the USA, the Big Green Egg is a charcoal based ceramic cooker that offers a wide range of precise cooking modes. It can grill, roast, smoke or bake pizzas in temperatures ranging from 80 – 400C. In essence the EGG introduces a whole range of techniques previously never thought possible on the traditional British BBA. Rapidly gaining favour amongst UK foodies, the EGG is also used by some of the UK’s best chefs in Michelin starred restaurants and gastropubs.